Established in 1993, Defama has over 25 years of experience in sales, after-sales and management training. Today the consultancy business specialises in assisting with agricultural machinery, construction equipment and professional turf care equipment businesses.
Defama tasked us with designing a new brand identity that would bring their businesses into the modern day as their existing logo was starting to look a little tired and no longer in line with the business as it is today. We kept their original iconic red as a nod to the old logo and paired it with navy.